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Update: GM's global marketing chief Joel Ewanick leaves the company
07-29-2012, 01:44 PM (This post was last modified: 07-29-2012 04:13 PM by car fanatics.)
Post: #1
Update: GM's global marketing chief Joel Ewanick leaves the company
Source
Photo credit: General Motors

[Image: 6714638491_1b76d5ab1d_b.jpg]

General Motors' global marketing chief Joel Ewanick has left the company, a source familiar with the situation said.

GM is expected to announce Ewanick's departure later today, the source said.

GM hired Ewanick from Nissan in May of 2010. Ewanick previously was head of marketing for Hyundai Motor America.

Ewanick's departure spotlights the volatility within GM's executive ranks under Dan Akerson, who became GM's CEO a few months after Ewanick joined.

Statement from General Motors

General Motors said today said that Global Chief Marketing Officer Joel Ewanick has elected to resign effective immediately.

Ewanick, 52, joined GM in May 2010 in charge of marketing for the company’s North America unit. He was named global chief marketing officer in December 2010.

Prior to joining GM, Ewanick was vice president of marketing and chief marketing officer for Nissan North America. Before joining Nissan, he served as vice president of marketing for Hyundai Motor America.

Alan Batey, vice president, U.S. Sales and Service, will assume the role of global chief marketing officer on an interim basis.

Reviews
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07-29-2012, 02:33 PM
Post: #2
RE: GM's global marketing chief Joel Ewanick leaves the company
Good. GM marketing still sucks.

“The build sheet is the wish list of any racer: lightweight high-revving dry-sump LS7 engine; carbon-ceramic brakes; integrated coolers; true aerodynamic downforce, and a significant reduction in curb weight. This car could only come from Chevrolet, and could only be called the Z/28.”
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