[car fanatics]

Chrysler
Photo credit: Chrysler
January 20, 2012
By: CF staff

January 19, 2012 , Auburn Hills, Mich. - In 2011, the Ram Truck brand introduced the Ram 1500 Mossy Oak® Edition. Building on a successful relationship with Mossy Oak Graphics, a new camouflage exterior vinyl wrap and new camouflage seat covers are now available through Mopar to customize Ram Trucks.

“A large portion of our Ram Truck customers are true outdoorsmen and proudly wear the brands they use while they hunt," said Fred Diaz, President and CEO, Ram Truck Brand and Chrysler de Mexico - Chrysler Group LLC. "We’re enjoying a great relationship with Mossy Oak and this new line of graphics will allow owners to customize their trucks, and display their passion for hunting and the outdoors.”

Mossy Oak Graphics products, including high-definition, waterproof vinyl used on the 2012 Ram 1500 Mossy Oak Edition pickup, are the only products of their kind manufactured using 3M™ premium cast vinyl, eliminating shrinking, cracking or peeling issues that hinder the performance of conventional vinyl camouflage products. Design features, including pressure-sensitive adhesive technology and air-release channels, are among other innovations that allow Mossy Oak Graphics products to be repositioned during installation and applied smoothly without any bubbling. All Mossy Oak Graphics products are designed and manufactured in the United States of America.

New accessories for Ram trucks:

Vinyl Graphics
*Vinyl Graphics feature Mossy Oak Break-Up Infinity® pattern
*Printed on professional automotive grade 3M™ Scotchprint On-Demand vinyl and laminated for protection and fade prevention

Seat Covers
*Featuring Mossy Oak’s Break-Up Infinity pattern, the new seat covers are constructed of heavy-duty, polycotton drill weave fabric
*Custom fitted, slip-on slip-off protection from everyday use and washer / dryer safe
*Stress seams are overlapped and double-stitched

[bluestinger66]

I can see it now, hunters wandering around the woods, pushing the lock button trying to find their truck after sunset. Should have gotten the "Blaze Orange " accent kit...

Good marketing idea, though.

[Tonavi]

YUKK. As if we don't already have enough hicks in my state. Tasteful graphics I'll consider but body color everything and deep window tint are hard to beat.